The growth of Google’s social networking service Google+ appeared to have slowed down in the last few days even as the site is expected to reach 18 million users.
Ancestry.com’s founder Paul Allen believes the new social networking service will likely speed up its growth once the search engine giant starts promoting it more.
“Last week we saw two days where more than 2 million signed up in a single day. If that rate had continued, Google+ would have reached 20 million users by last Sunday night,” Allen wrote in a post. “But the last four days have averaged only 948,000 new users and yesterday the site added only 763,000. Yesterday’s growth of 4.47 percent was the slowest viral growth since Google opened up invites back on July 6th.”
In an earnings call last Thursday, Google said that the site now has 10 million users who share a billion items per day, including 2.3 million who use the “+1” feature. But Allen pointed out that Google’s Larry Page “didn’t say when they passed that milestone, or how far they had passed it by.”
Using his site’s data, Allen said that more than 13 million users have signed up during Google’s earnings call.
“I suppose my model could be overstating the actual user count by 30 to 35 percent,” he conceded. “But if Google+ actually hit 10 million a day or two before the formal announcement, then my model may still be spot on. I wish I knew. I’m looking forward to future Google announcements or announcements from other industry players who have other ways to measure web site traffic growth.”
He also said he is interested in tracking what people consider to be their favorite social network service, as well as the average number of users in a Google+ Circles.
And who ever said this would never work?