When the trailer for Dead Island was released last year, it quickly became the most exciting trailers to hit the Internet. It wasn’t even for a full-feature film, it was for a video game. Now, it looks like things will change as the game is reported to land on the big screen.
On Tuesday, Lionsgate announced that it has acquired film rights for Dead Island, a zombie adventure game, and will start developing it as a movie. No writers were announced yet, and they said that the Dead Island film is in its very early development. Lionsgate also said that Sean Daniel, who produced the films “The Mummy,” “National Lampoon’s Animal House,” and “The Wolfman,” will produce the zombie film.
“Like the hundreds of journalists and millions of fans who were so passionate and vocal about the Dead Island trailer, we too were awestruck,” said Lionsgate in a statement. “This is exactly the type of property we’re looking to adapt at Lionsgate – it’s sophisticated, edgy, and a true elevation of a genre that we know and love. It also has built in brand recognition around the world, and franchise potential.”
The trailer of Dead Island won the Golden Lion in Cannes at the International Festival of Creativity, and was featured on Adweek’s list of the World’s Best Commercials. The game was published by Deep Silver for the PlayStation 3, Xbox 360 and PC, and became the top selling game in the United Kingdom and the United States. Dead Island has sold more than 2 million copies to date.