According to a new study from technology research firm YouGov, companies need to rethink their pricing strategy in order to successfully compete with Apple’s iPad 2. The iPad 2, which is cheaper than tablets released by its rivals, got a high score in consumer consideration, awareness and expectation levels, said YouGov. Brands like HTC, who has enjoyed success in...

Apple is estimated to ship 17 million Mac computers and 30 million iPad units this year, according to an analyst. Charlie Wolf, an analyst from Needham & Co., who has previously predicted that Apple will sell 7.5 million iPad 2 units in the third quarter of the 2011 fiscal year, has changed his estimates to 9 million units. “While competitors have rushed to launch...

Skype posted a video on YouTube last Friday that shows a new Skype app for the Apple iPad 2. The video was quickly taken down, but someone managed to record the video and has it uploaded again to their own YouTube channel. It seems that the Skype app will take on Apple’s FaceTime on the iPad 2. The app is expected to be officially released tomorrow. The video contains...

Joby, the guys behind the Gorrilapod tripod and camera stand have just sent us word of a new range of products for the Apple iPad 2. The range comprises of two devices, the GorillaMobile Ori is a clever iPad 2 stand that folds flat into a case and the GorillaMobile Yogi provides a more familiar GorrilaPod experience, with flexible arms that can stand rigid or wrap around...

On Monday Apple unveiled iOS 5 and announced that the developer version of the brand new operating system was available. Since then we have seen a number of legitimate uses and a couple of jailbreaks too. Today, 9 to 5 Mac have posted a video of the Apple iPad 2 running the developer version of iOS 5, and it looks awesome.   The video begins with the lock screen,...

Eyesight technologies has just announced a brand new interface for the Apple iPad 2 and iPhone 4. They have implemented a new touch free system that will allow users to control their devices using gestures in a similar fashion to Microsofts Kinect platform. The design team suggests a few practical uses for gesture control, including operating an iOS device when your hands...

It’s not often that we receive a case that is cool, good looking and warm. That’s right, I said warm because the Foofbag, made for the iPad and iPad 2, is lined with sherpa’s sheep wool. The version we have is the ‘it’s not easy being green’ model made for the iPad 2 although it is available in a variety of other vibrant colours. Foofbag broke into the market...

At the gadget show live we saw our fair share of rear covers for the iPad 2, at the time our pick of the bunch was the one from EasiSkins. This week Proporta sent us their latest offering and we have reviewed their hard shell back cover for the iPad 2 (a bit of a mouthful we know but it really does explain what it does). The first thing to note is that Proporta provide...

Last week Apple celebrated the 10 year anniversary since the first Apple stores opened, at the time the term ‘Apple Store 2.0’ was banded around and low and behold this week sees the unveiling of new features, namely smart signs. Apple has taken the iPad 2 and transformed it into a rather expensive, yet clever point of sale signage. They have placed the second generation...

The Chinese factory used by Apple to makes their iPad 2 devices has not been shortof problems in the past. Suicides apparently linked to alleged tough working conditions have seen it named Suicide Express in some quarters. Now the latest incident to hit is a massive fire which has left two workers  dead with a number of others fleeing from the flames. 16 workers are said...